Google teamed up with beloved organizational expert Marie Kondo to promote the subscription storage cloud service, Google One.

The short film is directed by Terri Timely of Park Pictures, stars actor Keegan Michael Key as the Google user in distress and Kondo as his all-knowing guide through a more organized digital life.

In addition to the short film, four :15s and four :06s spots were created to humorously showcase the use-cases and benefits of Google One.

Director: Terry Timely
Production Company: Park Pictures
Editorial: Jim Hutchins, HutchCo
VFX & Color: ArtJail
Sound Design & Mix: Lime Studios
Sound Recording: MONOQLO (Japan)
Music: Chris Keyes Music + Sound
Client: Google
Agency: Omelet
Year: 2022

Google Play launched its brand new mobile gaming product, Google Play Games, which allows users to play their favorite Android mobile games on their PCs.

We leveraged popular mobile game IPs to become the center of the story. ‘Mobile Games Are Going Big’ leans into the games themselves to show how much fun it can be to make the journey to PC with Google Play Games.

We worked with Oscar-nominated directors, Illogic, to bring the spots to life with feature film-quality animation.

Human Worldwide crafted an original track with lyrics that underscore the campaign messaging.

Director: Illogic
Production Company: Psyop
Animation: Wizz
Editor: Victor Caire
Music: Human Worldwide
Composer: Gareth Williams
Sound Design & Mix: Lime Studios
Creative Agency: Omelet
Year: 2023

Uber Presents Launch & Da Republic of Brooklyn, directed by Spike Lee.

Uber Presents is a content platform that reveals the untold human stories of why people choose to drive with Uber and celebrates drivers, their dreams and their ambitions, growing into a vehicle for lasting impact in the communities Uber serves.

Uber Presents launched with the premiere of Da Republic of Brooklyn, five films created with Spike Lee. The films’ debut featured a live local event that celebrated the hustle of Brooklyn drivers and the spirit of Brooklyn itself.

The campaign launch composed of OOH (local and national), cinema , over 100 video assets used across social, paid media, CRM, in-app, and a custom built website.

Director: Spike Lee
Production Company: 40Acres & a mule
Editors: Gordon Grinberg, Randy Wilkins
Assistant Editor: Sarah Phoenix
Sound Design and Mix: C5 INC, NY
Color: Harbor Picture Company
Opening Title Sequences created by Uber Film+Motion
Uber Presents Website Development: HAUS
Creative Agency: Uber
Year: 2018

"This is personal. This is Tonal.” leans into the unique Tonal experience. Every strength training journey is personal, and the plateaus people face are unique, but when you use Tonal, it gets to know you, learns about you, and as a result, you become stronger.

Tonal and Omelet partnered with Sammy Rawal and Scheme Engine to bring the spots to life. The spots feature a diverse group of talent to highlight different fitness journeys, and leverage graphics to illustrate the brand’s fitness intelligence and a visualization of the personalized experience of Tonal.

The spots include an original music composition that uses breath and the signature sounds of the Tonal to create a track that is truly unique to the brand.

Director: Sammy Rawal
Production Company: Scheme Engine
Editor: Corey Vent, Omelet Assembly
Motion, Color and VFX: Scheme Engine
Composer: Samuel T. Lowen
Sound Design & Mix: Lucas Ellman
Creative Agency: Omelet
Year: 2024

With the Olympic Games Tokyo 2020, Oreo wanted to promote their partnership with the Olympics by showcasing the spirit of competition and how it can brings us together.

Director: Nicole Ackermann
Production Company: Merman
Editorial: Billy Sacdalan, MediaMonks
Music Supervision: Tiny Lion
Sound Design and Mix: Nicolas Failla, MediaMonks
2D Motion and Animation: Cami Ruiz, MediaMonks
Color: Nick Metcalf, The Mill
VFX: The Mill
Creative Agency: The Martin Agency & MediaMonks
Year: 2021

When Martha Stewart’s first Uber ride didn’t go as planned and she took to social to lament, we saw the opportunity to team up with the queen of craft to help us reintroduce the all-new Uber Black through a series of videos spotlighting the app’s buzziest new feature, Ride Preferences.

Director: Erich Joiner
Production Company: Tool of North America
Editorial: Mike Rizzo, Mackcut
Sound Design and Mix: Mackcut
Motion and VFX: Mackcut
Color: Company 3
Creative Agency: Uber
Year: 2019

Uber Presents Miriam Nakamoto: A world champion fighter who had to lose nearly everything in order to discover herself, a sense of community, and a greater purpose.

Uber Presents was set forth as a project and platform to tell real stories about real people.

Directors: Mike Murray & Brent Hodge
Production: Uber Brand Production
Director of Photography: Keenan Newman
Assistant Camera: Elias Koch & Brent Wilson
Editor: Pat Dear
Music and Sound Design: Swell Music + Sound
Color: Mission Film and Design
Creative Agency: Uber
Year: 2017

Shaking up the world of Clash of Clans with Google and Samsung. With the multi-tasking power of the Samsung Galaxy Z Fold5, you can keeping chatting while clashing.

Director: Marco Spier and Kyle Cassidy
Production Company: Psyop
Animation: Psyop
Music Supervision & Original Music: Walker
Sound Design & Mix: Lime Studios
Creative Agency: Omelet
Year: 2023

Uber, with the help of Meals on Wheels, launched Step up to the Plate. This fundraising effort’s hope was to support seniors struggling with hunger and isolation by raising money for Meals on Wheels. This represented a key part of Uber’s ongoing program to help Meals on Wheels recruit the next generation of volunteers. The goal of the film was to highlight the beauty in community, art and connection.

Step Up to the Plate began by connecting 3 artists with 3 seniors by way of Uber over the holidays. The artists sat down and heard Bruce’s, Freda’s, and John’s favorite memories over lunch. 3 weeks later, the artists then surprised them by bringing their stories to life through art.

The artwork was featured on a pair of limited-edition commemorative plates to raise funds for Meals on Wheels.

Director: Philip Montgomery
Production Company: Tool of North America
Editorial: Gary Bowers, Whitehouse Post
Sound Design and Mix: 740 Sound
Motion and VFX: Carbon
Color: Aubrey Woodiwiss, Carbon
Photography: Patrick Holly
Artists: Timothy Goodman, Priscilla White, and CYRCLE.
Creative Agency: Uber
Year: 2019

Ritz wanted to promote their partnership with the Olympic Games Tokyo 2020 and the 2020 Summer Paralympics by creating a spot that celebrates representation, inspiration and togetherness. Spot features Melissa Stockwell, an American two-time Paralympic triathlete and bronze medalist.

Director: Nicole Ackermann
Production Company: Merman
Editorial: Billy Sacdalan, MediaMonks
Music Supervision: Tiny Lion
Sound Design and Mix: Nicolas Failla, MediaMonks
2D Motion and Animation: Cami Ruiz, MediaMonks
Color: Nick Metcalf, The Mill
VFX: The Mill
Creative Agency: The Martin Agency & MediaMonks
Year: 2021

With the Uber Black Relaunch, the goal was to announce the new standards for Uber Black. Videos highlight the top use cases and features for Black through visually stunning content. Every shot was meticulously choreographed and framed to perfection.

Director: Rich Lee
Production Company: Native Content & Drive Studios
Editorial: David Checel
Motion, VFX, Color Sound Design and Mix: Drive Studios
Year: 2019

We created this series of animated commercials to bring a used-car buyer’s worst nightmare to life. Our hope was to make you think twice about buying an "un-certified" vehicle.

The series was recognized as the Best Animated Series in Communication Art's 2014 Illustration Competition. 

Production Company: Brand New School
Sound, Mix and Music: Black Iris
Creative Agency: Saatchi & Saatchi LA
Year: 2014

In 2015, the completely redesigned Corolla launched with a campaign that nodded to Corolla's rich heritage while focusing on its elevated innovation and style. For 2015, we kept the momentum going with a campaign that reflected the personality of Corolla drivers – stylish, innovative and very colorful. The ad featured a finale that showed, in dramatic fashion, how the Corolla helps inspire those drivers to elevate the moment.

Director: Stylewar
Production Company: Smuggler
Editorial: General Editorial
Color, Motion & Vfx: The Mill
Music & Sound Mix: Lime
Creative Agency: Saatchi & Saatchi LA
Year: 2014

Uber partnered with 17 NFL teams  to kick-off the 2017 football season with 17 unique broadcast spots. We celebrated the partnership by finding 17 Uber drivers from around the country who were not only the best Uber drivers in their town, but also the biggest super fans of their teams. 

Project was concepted, scripted and planned in less than 2 weeks. All 17 spots were shot over 3 days, with multiple one-man crews hired to capture the b-roll (stadium footage). The spots were edited, colored, mixed and finished in 7 days.

Directors: Mike Murray & Brent Hodge
Production Company: Bold Poppy (formally Indigital Studios)
Cinematographer: Keenan Newman
Editor: Jack Bibbo
Color, Motion & VFX: NTropic
Creative Agency: Uber
Year: 2019